May 2010

Apps and Brands' Overall Marketing Strategy

Mobile Marketer recently published a story talking about the role that mobile apps play in a brand's marketing strategy. Atimi VP of Client Services, Scott Michaels, weighed in on this issue:

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Atimi on iPad Launch in Canada

The Vancouver Sun caught up with Atimi's VP of Client Services, Scott Michaels, to get his take on the iPad's Friday, May 28 launch in Canada:

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Scott Michaels at Vancouver Interactive Digital Week

If you plan on attending Vancouver Interactive Digital Week this week and want to learn more about everything iPad and mobile app-related, Atimi Software VP, Scott Michaels will be speaking on two different panels.

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GigaOM iPhone app Now Available in the iTunes Store

With one of every seven minutes of media consumption today through a mobile device, media outlets are increasingly turning to devices like the iPhone to distribute content and engage audiences. To utilize the mobile medium, the web’s technology news hub, GigaOM, recently turned to Vancouver-based Atimi Software Inc. to help develop GigaOM’s iPhone app.

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Scott Michaels Addresses The Graduating Future Stars Of Mobile Development

Atimi Software's Scott Michaels recently addressed the future innovators of mobile development. BCIT's Technology in Computer Systems program is quickly becoming the go-to course for mobile development. Since speaking at the CBC / BCIT collaborated iPhone Forum, Scott has kept in close contact with program advisors - being updated on the progress of students, and was overjoyed to be asked to address the 2010 Graduating Class - sharing re-life insight to the mobile marketplace and his passion for progressing mobile development.

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Atimi Will Be at WWDC

Atimi Software's Vice President of Client Services, Scott Michaels and some members of our development team will be attending the Apple Worldwide Developers Conference, which takes place from June 7-11, 2010. Please contact us if you would like to arrange a meeting with Scott to discuss your iPhone, iPad and Macintosh development projects.

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NHL Vancouver Canucks App Boosts Revenue

The Canucks App is in the news again. An article published by Mobile Marketer points to the unique buzz that the app has created on iTunes Canada. In the words of Jon Festinger, Executive Vice President of Business and General Counsel at Canucks Sports and Entertainment:

"The success of the app—it's continually in the top five in the sports category on iTunes Canada—has largely been due to word-of-mouth promotions and the buzz it created in the social media space"

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Canucks iPhone Application About To Hit 60,000 Downloads

The Canucks App was designed to connect fans to the team and to each other - it seems to be working as the iPhone application is rapidly closing in on 60,000 downloads.

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Atimi and Marketcircle

Atimi Software Inc. has returned to Marketcircle’s CRM product Daylite. The more than Mac friendly, adaptive interface - coupled with the accompanying iPhone app (not made by Atimi – but still a great application) makes business communications and customer tracking easier than ever.

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